Exhibitions
Miami becomes a museum without walls
Starting October 12, Miami will transform its visual landscape for 60 days. The advertising screens scattered throughout the city will temporarily cease to be mere commercial displays, becoming instead a vast network of art exhibitions. All of them will be synchronized to simultaneously showcase the works of seven Hispanic artists: Daniel Canogar, Pilar Zeta, Solimán López, Andrés Reisinger, Glenda León, Fabiola Larios, and Alfredo Salazar-Caro.
The initiative, titled Synchronía: Open Sky Museum , is directed by Spanish cultural manager Sara Zaldívar. Conceived as an urban-scale, wall-less exhibition, the project aims to create a shared experience: allowing thousands of people to view the same image simultaneously from different points in Miami. The goal is not only to bring digital art into the public sphere, but also to transform the very perception of the city for two months.
Work by Solimán López.
The project is part of AMERICA250, the celebration of the 250th anniversary of the United States Declaration of Independence, and is part of the A Hispanic Vision platform. Organized by the Global Hispanic Council, Synchronía is supported by the Spain-US Chamber of Commerce, Acción Cultural Española (AC/E), and Miami Dade College, which is participating in the project by mapping the digital screens distributed throughout the municipality.
"Hispanic identity in the United States is thus constructing a new narrative through the work of artists from both sides of the ocean," explains Sara Zaldívar. For the project director, Synchronía aims to be much more than a digital art installation: "It's an invitation to pause, look at the city with fresh eyes, and recognize how diverse cultural contributions have helped build the United States."
The choice of Miami stems precisely from this cultural dimension. The city, marked by its diversity and its close ties to the Hispanic world, becomes the natural setting for a project that connects contemporary art, technology, and public space. The works of the seven artists will appear integrated into the city's daily life, blending with its architecture, its streets, and its millions of commercial images.
Artwork by Glenda León.
The symbolic heart of this network will be the Freedom Tower. Its large screen will act as the Mother Screen , the visual center from which the project will be structured. The first activation will take place on October 12, coinciding with the public presentation of Synchronía and the launch of this main screen.
But the exhibition won't end on the streets. The project will have a second physical dimension in Bicentennial Park, next to the Pérez Art Museum Miami and the Frost Museum of Science. There, starting November 19, seven large-scale installations will allow visitors to view the artists' works in their entirety, bringing to the exhibition space what will appear fragmented and ephemeral on the urban screens.
The opening of these installations will be attended by the artists and will kick off nearly a month of activities that will expand the project into other artistic mediums. Gastronomy, music, and audiovisual presentations will accompany the exhibition, while the Pérez Art Museum will host a series of talks coinciding with Art Basel Miami Beach.
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